Content Marketing Isn’t Just The Future. It’s The Present.
With deep and rich insight on hand, clients need to get their message to the masses and communicate that yes they do know precisely how consumers feel, what they want, and how they want to consume it. The opportunity to position and present a client’s value proposition in light of this newly found knowledge requires experts in public relations, copywriting and overall integrated marketing communications Among a host of other services, the 44ounces team can publish your content on the web and in print to ensure that your value proposition is positioned and presented the way it has to be in order to drive revenue growth. Be it custom publishing, custom media, customer media, customer publishing, member media, private media, branded content, corporate media, corporate publishing, corporate journalism or branded media, 44ounces is your partner to get your message out.
44ounces’ content marketing and publishing creates and distributes relevant and valuable content to attract, acquire, and engage the clearly defined and understood target market, all with the goal of driving profitable customer action. Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent. The essence of 44ounces’ approach to content strategy is the belief that if businesses deliver consistent, ongoing valuable information to buyers, these buyers ultimately reward us with their business and loyalty.
Content marketing is being used by some of the greatest marketing organizations in the world. It’s also developed and executed by small businesses and one-person shops around the globe. Why? Because it works. Consumers have simply shut off the traditional world of marketing. They own a DVR to skip television advertising, often ignore magazine advertising, and now have become so adept at online “surfing” that they can take in online information without a care for banners or buttons (making them irrelevant). Smart marketers understand that traditional marketing is becoming less and less effective by the minute, and that there has to be a better way. Thought leaders and marketing experts from around the world have concluded that content marketing isn’t just the future, it’s the present.
Contact 44ounces today and let’s talk about how to position you in front of the right consumers.